Consumer Packaged Goods (CPG) businesses require efficient technological tools to maximize their market share and ensure success as they expand. Unfortunately, several SMEs overlook the significance of their technology stack, resulting in a catch-up game later on that entails lost revenue and additional expenses. This blog post aims to guide online small-to-medium businesses in the CPG sector to build an optimal tech stack that meets their requirements.
For ecommerce businesses, driving the website traffic is key to success. Cost per thousand impressions (CPM) in digital advertising is a popular bidding method that can increase brand awareness and drive traffic to your site. Learn how to maximize CPM bids today.
Logistics has come a long way since its inception thousands of years ago, when ancient civilizations developed rudimentary systems to transport goods and people across vast distances. Today, the logistics industry has been transformed by the technological advancements, globalization, and COVID-19 pandemic. As a result, modern logistics has become a complex and dynamic field that requires expertise in a wide range of areas, including supply chain management, transportation, and information technology.
In the world of ecommerce, shipping costs can make or break a business. In this article, we will explore the factors that affect shipping costs and provide tips on how to reduce expenses. By accurately calculating shipping costs and implementing cost-saving measures, ecommerce store owners can stay competitive and also increase customer loyalty.
Today, AI models help retailers in different ways such as inventory management optimization, cost reduction, and efficient operations. Learn how natural language processing (NLP) models will improve their supply chain operations.
As a small to mid-size business owner, it's crucial to understand the costs involved in supply chain management and how to reduce them. Learn more about main types of costs and six essential techniques to optimize supply chain management costs, improve financial health, and stay competitive in the market.
Direct-to-consumer (DTC) retail is expected to continue growing in 2023 as more brands move to e-commerce and traditional retailers adopt the approach. As the industry evolves, brands should pay attention to the trends to stay ahead of the curve and meet customer expectations.
For e-commerce businesses, having a solid reverse logistics strategy is becoming increasingly important to reduce waste, improve sustainability, and enhance customer satisfaction. Learn how to establish efficient reverse logistics for SMEs.
A sustainable supply chain aims to minimize pollution and carbon footprint by implementing eco-friendly and ethical practices throughout its journey, considering the total impacts of an activity, product, or service from its origin to its end. Learn more about green supply chain and how Bucephalus can assist your company in monitoring its environmental performance.
Selecting and implementing the right Enterprise Resource Planning (ERP) system to streamline operations, reduce costs, and make informed decisions can be challenging for SMEs. Discover the factors you should consider to find the best ERP system for your company's supply chain visibility and how Bucephalus can help.
Valentine's Day is a special occasion celebrated by people worldwide, and chocolate is a popular gift to give to loved ones. Have you ever wondered about the supply chain behind the production of these sweet treats?
Sustainable business practices, which reduce waste, utilize eco-friendly materials, and prioritize the well-being of stakeholders, are crucial for success of brands & retailers. Implementing such practices can result in benefits such as increased customer loyalty, improved financial performance, better employee engagement, and enhanced reputation. Optimized inventory is the the key of sustainable business practices.
Learn the pros and cons of carrying excess inventory on hand for e-commerce retailers.
Demand forecasting is a powerful and lucrative tool e-commerce businesses can employ to future-proof their inventory management. Below we discuss why demand forecasting is necessary and how to get started.